Launching your very own business is no easy task.
Fraught with the fear of the unknown, the stress of failure and the pressure to succeed, it will undoubtedly be the most difficult thing that you have ever done.
When everyone is willing to give you more than their opinion, to stress that what they know is better than what you do and the voice in the back of your head always telling you to 'be prepared for failure’, it can seem like a minefield of all ‘don’ts’ and no ‘do’s’.
Well, to help you understand what makes a business tick, to set the cogs in motion and to see your business endeavours fire off the starting line, we have enlisted the help of CEO and Managing Director of Fresh Hair & Body (or more specifically the hair and beauty industry’s answer to Wonder Woman) Leah Brunoli.
Sit back and relax, let your appetite for success, inspiration and knowledge continue to grow, as Leah takes us through all the cardinal do’s of the small business industry.
Leah asessing her new haircare range
What did you do to ensure the success of your first salon?
We ensured that every customer was treated with 100% A class customer service and ensured we kept this consistent throughout the years. If we had a complaint, we would fix it immediately.
How did you gain traction and continue to grow into the six-salon business that you are now?
Keeping consistent and customer rapport was great factor, clients who left fresh would tell their friends and family and this lead to our clients asking us to open locations closer to them.
You have achieved a lot at a very young age- what advice would you give to others who are looking to start their own business?
To understand that it is a journey and you have to start at the bottom to work your way up. Be prepared financially and emotionally for business downfall and always ensure your clients/ products are your main focus. Stay humble and remember a bad day doesn’t mean a bad business, it just means go home, have a glass of wine a good sleep and be ready to slay again tomorrow.
How do you find balance in your life, between running a business as big as Fresh, having a husband, young daughter, working in the salon, heading back to university and opening new salon locations in 2016, it must take a lot of planning and prioritising?
It’s the million dollar question really. I would say prioritising my workload and learning to job share is what gets me through. I am extremely blessed to have an amazing support team and some how it all just works.
How do you overcome failures and disappointments in your professional life?
Wine and lots of it. Hahaha. Talking about it helps. Sometimes just a simple coffee and a chat with my husband, management team or business mentors is what helps me overcome them. I’ve recently come to terms with the fact that I can’t be 100% at everything, I’ve learnt from my mistakes and I understand that business isn’t always roses.
What is the biggest piece of advice you have to give to others who want to be successful in starting their own business?
Be consistent. You have to stay on track and be focused, if you loose focus, stop and go back to basics again.
Currently, Leah owns six salons in Adelaide that include locations at Golden Grove, Mawson Lakes, St Clair, Hyde Park, North Adelaide and Norwood.
These six salons are set to turn into ten by the pointy end of 2016, with two more salons to be established in the greater-Adelaide region and Fresh’s very first salon to be established interstate.
Stay tuned everybody, it’s set to be a huge year for Leah and her team of Fresh Dolls, there is so much more to come and so much more to learn from this business savvy woman who has barely even started yet.